The Nonprofit Jargon Dictionary (For Humans)
Nonprofits do extraordinary work, but let’s be honest, we also speak an entirely different language. A language built on optimism, deadlines, acronyms, and meetings that could have been an email but also somehow saved the world.
Sheryl Foster
12/16/20253 min read


A field guide to words we pretend are normal.
Nonprofits do extraordinary work, but let’s be honest, we also speak an entirely different language. A language built on optimism, deadlines, acronyms, and meetings that could have been an email but also somehow saved the world.
In the spirit of support (and gentle self-awareness), here’s a nonprofit jargon dictionary written in plain English. No judgment. Just translation.
Capacity Building
What it sounds like: Adding extra storage to a warehouse.
What it actually means: “We want to do more with the same number of people, and ideally, no increase in budget.”
Emotional subtext: You will learn something, stretch beyond your role, and still be asked to send that report by Friday.
Stakeholder Engagement
What it sounds like: A quiet dinner with important people.
What it actually means: “We need a lot of people to care about this, please.”
Emotional subtext: Someone will absolutely bring up a point you didn’t prepare for.
Strategic Alignment
What it sounds like: Chiropractics for your mission.
What it actually means: “Are we doing the thing we said we’d do, or have we drifted into chaos again?”
Emotional subtext: Someone pulls out a strategic plan from 2019 and suddenly everyone is sweating.
Leveraging Resources
What it sounds like: Financial acrobatics.
What it actually means: “We’re going to stretch this grant until it squeaks.”
Emotional subtext: Also, can someone call a volunteer?
Deep Dive
What it sounds like: Scuba gear required.
What it actually means: “Please prepare a presentation nobody has time for.”
Emotional subtext: Bring data. Bring snacks. Bring a life vest.
Funder Expectations
What it sounds like: A reasonable conversation about mutual goals.
What it actually means: “The report is due tomorrow, and they changed the template again.”
Emotional subtext: The template is always changing. It is the law.
Community-Centered
What it sounds like: Heart-forward, justice-based practice.
What it actually means: That, plus several meetings where nobody agrees on the word “community.”
Emotional subtext: The right answer is “ask them,” but somehow this part takes six months.
Outcomes vs. Outputs
What it sounds like: A simple classification issue.
What it actually means: “We are going to argue for 20 minutes about whether attendance counts as impact.”
Emotional subtext: Documentation anxiety is real.
Thought Partner
What it sounds like: A noble intellectual ally.
What it actually means: “Please help me think about this so I don’t lose my mind.”
Emotional subtext: Thank you in advance for not judging my half-formed ideas.
Synergy
What it sounds like: A corporate buzzword from 1998.
What it actually means: “Please collaborate and like each other.”
Emotional subtext: Or at least pretend in meetings.
Pilot Program
What it sounds like: A test run with a clear structure.
What it actually means: “We’re doing our best and hoping nothing catches fire.”
Emotional subtext: The evaluation will be due before the pilot actually ends.
Iterate
What it sounds like: A calm, intentional cycle of improvement.
What it actually means: “We’re changing this again.”
Emotional subtext: Brace yourself.
Scalable
What it sounds like: A strategic growth trajectory.
What it actually means: “We think this could work in other places, but we’re afraid to say it out loud.”
Emotional subtext: Please don’t ask for proof of concept yet.
Circle Back
What it sounds like: A friendly follow-up.
What it actually means: “We didn’t resolve this and I’m bringing it up again, gently.”
Emotional subtext: You knew it wasn’t over.
Elevate
What it sounds like: Lifting something important.
What it actually means: “I’m putting this in front of someone else because I cannot deal with it alone.”
Emotional subtext: Delegation disguised as diplomacy.
Wrap-Up
Nonprofit people use jargon not because we’re trying to sound fancy, but because our work is messy, hopeful, human, and often hard to sum up in plain sentences. Sometimes a buzzy phrase is the quickest way to say, “We’re trying to fix something that matters.”
So, laugh at this list, share it with your team, and recognize yourself in a few terms. But also remember this: you’re doing work that changes lives. You hold communities together. You solve problems others don’t even see.
Jargon or not, your impact is very real. Keep going.
Impact
Supporting nonprofits to achieve their goals effectively.
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